Northstar Capital Management LLC (New York)


Northstar Capital Management LLC is a large advisory firm based in New York. It manages $149.3 million of regulatory assets for 126 client accounts. It has been registered with the SEC as an adviser since 2016 and has operated in the jurisdictions of New Hampshire and New York.

Northstar Capital Management provides portfolio management for individuals and small businesses. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Northstar Capital Management: assets under management

The assets under management (AUM) of Northstar Capital Management LLC is $149.3 million. The firm's AUM has grown by 36% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $131.93 million in discretionary accounts and $17.37 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $1.06 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $17.37 million.
Northstar Capital Management has custody of $36.68 million in cash and securities for 29 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 80% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 10% of the firm’s portfolio. Investments in government bonds form 5% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Northstar Capital Management LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Northstar Capital Management serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Northstar Capital Management is high net worth individuals with 54 clients and $141.09 million of assets under management. Among the 10 most similar advisory firms, Northstar Capital Management has the highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $145.45 million for 71 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Northstar Capital Management doesn't advise any private funds.

Careers at Northstar Capital Management LLC

The company employs 4 people that are either part- or full-time employees. 75 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Diana Lynn Salter Managing member/managing director 1 Apr 2016 75% - 100% 3040
Jose Eutimio Guardado Managing director/chief compliance officer/member 1 Apr 2016 Other 4581528
Heather Anne Doherty Guardado Vice president/member 1 Apr 2016 Other 6465355

Based in New York

The principal office where Northstar Capital Management LLC performs its advisory services is located at 250 Park Avenue, New York, NY 10177, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 212-572-6286 or by fax 212-572-6499. The normal business hours are 9:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at northstar-cap.com.