Jolley Asset Management, LLC (Rocky Mount)

Name: Jolley Asset Management, LLC
Address: 210 Bryant Street, Rocky Mount, NC, 27804
Telephone: 252-451-1450

Jolley Asset Management, LLC is a large advisory firm based in Rocky Mount. It manages $244.49 million of regulatory assets for 368 client accounts. It has been registered with the SEC as an adviser since 2001 and has operated in the jurisdictions of North Carolina, South Carolina, and Virginia.

Jolley Asset Management provides financial planning services, portfolio management for individuals and small businesses, and portfolio management for businesses and institutional clients. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Jolley Asset Management: assets under management

The assets under management (AUM) of Jolley Asset Management, LLC is $244.49 million, all of which is managed in discretionary accounts. The firm's AUM has grown by 631% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $244.49 million in discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $664.39 thousand each.

Jolley Asset Management has custody of $53.8 million in cash and securities for 37 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in exchange traded securities the most. They account for 66% of the total AUM. The second-largest asset type is investment and business development companies, which make up 9% of the firm’s portfolio. Investments in investment grade corporate bonds form 7% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Jolley Asset Management, LLC for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Jolley Asset Management serves?

The firm provides services to individuals, charitable organizations, and high net worth individuals. The largest group of clients of Jolley Asset Management is high net worth individuals with 130 clients and $207.21 million of assets under management. Among the 11 most similar advisory firms, Jolley Asset Management has the 3rd highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $235.87 million for 228 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Jolley Asset Management doesn't advise any private funds.

Careers at Jolley Asset Management, LLC

The company employs 5 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 5 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Frank Gehman Jolley	President, managing member, chief investment officer	1 Jul 1998	50% - 75%	1011372
William Alan Vogel	Member	1 Jul 1998	Other	1870098
Betsy Gehman Jolley	Member	1 Jul 1998	Other	4441975
Thomas Edward Jolley	Member	1 Jul 1998	Other	260779
Terry Webb Sapp	Vice president - chief compliance officer	1 Feb 2006	Other	4561196
Terry Ann Webb	Chief compliance officer	1 Feb 2006	Other	4561196
Terry Ann Sapp	Chief compliance officer	1 Feb 2006	Other	4561196
Smith & Thomas Asset Management Llc Wilbanks	Member	1 Feb 2011	25% - 50%	106060
William Henry Collier	Vice president, member, senior portfolio manager	1 Jan 2016	Other	1123362

Based in Rocky Mount

The principal office where Jolley Asset Management, LLC performs its advisory services is located at 210 Bryant Street, Rocky Mount, NC 27804 The mailing address of the firm is P.O. Box 7967, Rocky Mount, NC 27804. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 252-451-1450 or by fax 252-451-7899. The normal business hours are 8:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at jolleyasset.com and its LinkedIn profile.