The Etf Store, Inc. (Overland Park)

Name: The Etf Store, Inc.
Address: 7300 West 110 Th Street, Overland Park, KS, 66210
Telephone: 877-365-3837

The Etf Store, Inc. is a large advisory firm based in Overland Park. It manages $116.09 million of regulatory assets for 616 client accounts. It has been registered with the SEC as an adviser since 2018 and has operated in the jurisdictions of Illinois, Kansas, Louisiana, and 3 other states.

The Etf Store provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, and selection of other advisers. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

The Etf Store: assets under management

The assets under management (AUM) of The Etf Store, Inc. is $116.09 million. The firm's AUM has grown by 6% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $102.91 million in discretionary accounts and $13.18 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $170.66 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $1.01 million.

Investments

The firm invests in exchange traded securities the most. They account for 85% of the total AUM. The second-largest asset type is investment and business development companies, which make up 5% of the firm’s portfolio. Investments in investment grade corporate bonds form 5% of the total invested assets.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay The Etf Store, Inc. for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Joseph Michael Massman serves?

The firm provides services to individuals, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Joseph Michael Massman is high net worth individuals with 20 clients and $56.95 million of assets under management. Among the 6 most similar advisory firms, The Etf Store has the 3rd lowest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $116.09 million for 240 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

The Etf Store doesn't advise any private funds.

Careers at The Etf Store, Inc.

The company employs 6 people that are either part- or full-time employees. 100 percent of the employees work as investment advisers or researchers. 6 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Joseph Michael Massman has been acting as President since 1 Jun 2008. Matthew John Gogel joined the executive team most recently as the Direct Owner.

Direct owners and executive officers

Name	Entity	Date acquired	Ownership	Employer ID
Joseph Michael Massman	Chairman	1 Jun 2008	50% - 75%	5586613
Nathan Geraci	President, cco	1 Nov 2008	Other	5606495
Matthew John Gogel	Direct owner	1 Oct 2010	Other	5906945

Based in Overland Park

The principal office where The Etf Store, Inc. performs its advisory services is located at 7300 West 110 Th Street, Overland Park, KS 66210, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 877-365-3837 or by fax 877-715-8416. The normal business hours are 8:00 am - 5:30 pm on Monday - Friday. You can find more information about the New York firm at iportfolios.com.